Outsourcing SEO: Why You Should Be Doing It

To understand the value of outsourcing SEO, you need to understand the value of digital marketing.

How does SEO benefit you/your business?

outsourcing seo

The fact is, one successful post can reach thousands perhaps even millions of people. Particularly when it’s ranked high enough. For this reason; the reach and benefits of the Internet, companies are spending more of their marketing budget on online campaigns and SEO (search engine optimisation).

That’s also why it’s ranked number 2 in our top-10 in-demand workplace skills for 2017. 

So, your next question is:

How do I get my business to make its way to the top of the search listings and generate frequent traffic?

Amazingly, 65% of businesses admit getting leads and website traffic is a challenge.

That’s because traditionally, you would have two options:

  1. Devote some of your precious time to performing these tasks or,
  2. Hire an expensive in-house employee to take care of it for you.

The problem is, neither of these solutions provide you with great value.

SEO is an ongoing task that cannot be neglected. Particularly in the constantly evolving digital market. Skills need to be reassessed and honed regularly in order to keep up with the current trends and algorithms. If you’re managing your SEO as a side task, it most likely doesn’t have your full attention and you’re probably not going to be optimising your content. Not to mention, you’re losing valuable time on other more important duties and essentially, not being performance efficient.

Hiring a brand new in-house employee comes with a hefty salary, plus added costs (training, pensions, taxes, energy, benefits etc.). Additionally, in order to know if you’re hiring the […]

By |January 17th, 2017|General, Offshore Outsourcing Philippines, Outsourcing Staff|Comments Off on Outsourcing SEO: Why You Should Be Doing It

Outsourcing Web Development: Why should you?

In order to survive the fast digitisation of society, every company needs a website. As more and more people are becoming internet savvy and dependant, it’s a crucial time for businesses to invest in a website as an accessible point of contact for your customers an clients and to uphold a professional online profile. However not only is there need for an existing website, there’s the equally important need to have one that has an outburst of quality, design, content and backend technology. It’s for this reason that deciding who is responsible for the creation of your online content can be difficult. Do you save money and design your website within your company though risk poor quality work, or do you hire a third party company? And if the latter, can your company afford to do so? So how do you decide?

outsourcing web development

Evaluate your internal resources.

Take a look at your staff and determine if have the right people to create a successful website for your business. Some of people you would need include a marketing leader with heavy online expertise, skilled graphic designer, web developer, copywriter and project manager.

 

Ask yourself: can in in-house “one person team” do the job properly? 

Many small and medium sized businesses have a dedicated web person or webmaster to handle their website. While these people are skilled enough to make updates to the website, designing and building a website from scratch requires both creative and technical competencies. Finding a person that does both design and development well can be exceptionally difficult.

If your business has a one-person web team, you might want to consider making that person […]

By |December 13th, 2016|Outsourcing Staff|Comments Off on Outsourcing Web Development: Why should you?

What can make IT Outsourcing Companies stand out?

IT outsourcing companies are not as uncommon as it was 5 years ago and it has now become a highly competitive area, with more and more outsourcing services being offered by freelancers and companies determined to make their mark. Clients these days are looking beyond the standard outsource it services, tactical support and inexpensive labour – which are elements that can be found in every single other IT outsourcing company. Thus, you need to look at other areas which you can personalise and deliver customer’s needs from a new and unique perspective.

 

outsource it services

 

Taking this into consideration, it’s imperative that company branding is not overlooked and instead seen as a valuable and essential strategy to ensure that you stand out from the rest when it comes to being the ideal outsourcing partner of any company you wish to work with. By having a strong brand, it can help secure new customers, retain current customers and ultimately grow the business franchise and improve margins.

 

What strengthens IT Outsourcing Companies?

 

1. Communicate meaningful differentiation and the value a company provides.

More often than not, a customer coming to you will not understand the difference between outsourcing provides, leading to price being the basis of their decision. The key to a strong brand image is being able to successfully lay out the differentiating ideas and values of what each IT offshore company can  provide as well as the priceless benefits of partnering with you over others.

 

2. Make the brand a cornerstone of customer relationship-building

How you relate to your customer and establishing a solid connection with them is what makes or breaks the success of your business. Beyond the functional capabilities […]

By |March 2nd, 2016|Outsourcing Staff|Comments Off on What can make IT Outsourcing Companies stand out?

happy clients

  • To say our staff there are crucial to our team is an understatement. Thank you to the outsourced team for helping us build our Manila team, we are very happy with the relationship we have together.

  • Outsourced have been an enormous support and very patient as we progress slowly down the outsourcing path. They have integrated perfectly in to our team and with all interactions with Outsourced staff we have found them to be incredibly helpful and accommodating.”

  • They are the absolute best to work with! Very responsive and I’m getting what I’m paying for! I can honestly say they are a part of my team not just an extension. I have staff throughout the global and they are the most responsive of the 4 companies I’ve partnered with. I’ve had zero downtime with their services. The entire staff have been great, accommodating and easy to work with.”

  • Our Outsourced staff have proven to be excellent. They are all skilled in the fields they were hired for and they do a great job fast. If their work continues at the current level our work efficiency will have a huge increase. Thank you Outsourced for all your help.”