Job Description
About Us: Outsourced is a leading Philippines outsourcing company providing dedicated remote staff and offshore staffing services. We specialise in providing staff of the highest quality who will continue to exceed your expectations and provide benchmark offshore solutions to your business. With Outsourced you can scale your organisation quickly, easily and cost effectively with dedicated remote staff based in our modern offices in Manila.
About the Company: Our client is an Australian-based B2B lead generation and sales development agency that helps businesses accelerate growth through strategic outbound marketing, appointment setting, and demand generation. They work with clients across various industries, delivering high-quality sales opportunities through data-driven marketing and innovative outreach strategies.
About the Role: We are looking for a proactive and creative
Marketing Officer to support our client's growing business. This role is ideal for a mid-level marketing professional who enjoys working across multiple marketing functions, including digital marketing, social media, content creation, campaign coordination, and brand management.
The Marketing Officer will play a key role in executing marketing initiatives, strengthening the company's online presence, and supporting lead generation activities. The role will work closely with the leadership team to develop engaging content, coordinate campaigns, manage social media channels, and support various marketing initiatives that contribute to business growth.
Key Responsibilities: Digital Marketing - Assist in planning and executing digital marketing campaigns across multiple channels.
- Manage and optimize email marketing campaigns and marketing automation activities.
- Support lead generation initiatives through content marketing and digital advertising.
- Monitor campaign performance and recommend improvements based on analytics.
- Assist with SEO initiatives, including keyword research and website content optimization.
- Coordinate paid advertising campaigns as required.
Social Media Management - Manage and maintain social media platforms, including LinkedIn, Facebook, Instagram, and other relevant channels.
- Develop and maintain a content calendar aligned with business objectives.
- Create engaging social media posts, graphics, videos, and promotional content.
- Monitor engagement and identify opportunities to increase audience growth.
- Track social media performance and prepare regular reports.
Content Creation - Write compelling marketing copy for blogs, website pages, newsletters, email campaigns, case studies, brochures, and sales collateral.
- Develop visual content using Canva, Adobe Creative Suite, or similar design tools.
- Assist in creating presentations, proposal templates, client success stories, and promotional materials.
- Ensure all content aligns with the company's brand voice and messaging.
Marketing Coordination - Coordinate marketing campaigns from planning through implementation.
- Work closely with internal stakeholders to gather marketing requirements and campaign assets.
- Maintain marketing calendars and ensure projects are delivered on schedule.
- Coordinate webinars, events, and promotional activities as required.
- Assist in managing relationships with external marketing vendors and suppliers.
Website & Brand Management - Update website content using CMS platforms such as WordPress.
- Ensure consistent branding across all digital and print materials.
- Assist with website improvements and user experience initiatives.
- Monitor website traffic and user engagement using Google Analytics and other reporting tools.
Reporting & Analytics - Track key marketing metrics and campaign performance.
- Prepare regular reports covering website traffic, lead generation, email marketing, and social media performance.
- Identify trends and recommend strategies to improve marketing effectiveness.
- Maintain accurate marketing databases and CRM records.
Qualifications & Requirements: - Bachelor's degree in Marketing, Communications, Business, or a related field.
- 3–5 years of experience in marketing, digital marketing, or marketing coordination.
- Experience managing social media platforms for a business.
- Strong copywriting and content creation skills.
- Proficiency in Canva or Adobe Creative Suite.
- Familiarity with WordPress or other CMS platforms.
- Good understanding of SEO, email marketing, and digital marketing best practices.
- Experience using Google Analytics and social media analytics tools.
- Strong project coordination and organizational skills.
- Excellent written and verbal English communication skills.
- Ability to manage multiple projects and consistently meet deadlines.
Preferred Experience: - Experience working with Australian businesses or international clients.
- Experience in B2B marketing, lead generation, SaaS, or professional services.
- Familiarity with CRM platforms such as HubSpot, Salesforce, or similar systems.
- Experience with marketing automation platforms.
- Basic knowledge of video editing tools.
Key Competencies: - Highly organized with excellent attention to detail.
- Creative thinker with strong problem-solving skills.
- Self-motivated and capable of working independently.
- Strong collaboration and communication skills.
- Adaptable and willing to learn new marketing technologies and strategies.
- Results-oriented with a focus on continuous improvement.
Success Measures: - Increased engagement across social media platforms.
- Consistent delivery of high-quality marketing content.
- Successful execution of digital marketing campaigns.
- Improved lead generation and brand awareness.
- Timely completion of marketing projects and initiatives.
- Accurate reporting and continuous optimization of marketing performance.
Location: Philippines – Homebased
Employment Type: Full-Time
Work Schedule: 6:00 AM – 3:00 PM, Monday to Friday
Note: As part of our recruitment process, we conduct a background check on all hired candidates. Please ensure that all required documents are prepared and submitted promptly.
In compliance to data privacy law, make sure that the following is included at all times:
By clicking on the "I'm Interested" button I hereby allow Outsourced Quality Assured Services, Inc. ("Outsourced") to store and collect my personal information for the purposes of employment application. As such, I agree and authorize Outsourced to collect, store, or continue to use my personal information for the above-stated purpose, and to retain my personal information for a period of 1 year, and for these purposes only.
