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Digital Marketing Strategy, SEO, SMM, SMO and SEM: What To Invest On

What’s the best digital marketing strategy to gain ecommerce success?

Digital Marketing Strategy Outsourcing - Outsourced PH


Implementing powerful techniques to drive online traffic.

That’s simple, right?

To a lot of people, it does seem pretty uncomplicated. You research and find the most successful ways to promote your online brand and henceforth create consumer awareness.

But then you have to ask yourself… what is the most ‘simple’ effective way to promote your brand online?

Generally, when people brainstorm ways in which to perform a functional digital marketing strategy, they face a wall with two doors. The first door leads you to a brilliantly complex pathway toward online optimisation. It’s free (or it perceives itself as free), but it’s very hard to dissect and many may be overwhelmed by its confusing, foreign language. The second door leads you to the more monochromatic world of online marketing. The pathway through this door is very linear and everything’s pretty structured and (seemingly) straightforward. However, this path usually comes with a higher toll (but usually with a more immediate reward).

These days, these two doors have become even more complicated. Door 1, aka the world of online optimisation doesn’t just confine itself to the search engines, it also encompasses social media. That means both SEO (Search Engine Optimisation) and SMO (Social Media Optimisation). The same goes for Door 2; you’ll find both SEM (Search Engine Marketing) and SMM

By |May 3rd, 2017|Outsource SEO To The Philippines|Comments Off on Digital Marketing Strategy, SEO, SMM, SMO and SEM: What To Invest On

Australian Companies: Why They Choose Offshoring to the Philippines

offshoring to the philippines1

In recent years, offshoring business processes has become a popular way to cut back on expenses and get menial tasks done more efficiently. While there are a few different options in regards to the country you may choose to outsource to, more Australian companies are outsourcing/offshoring to the Philippines every year.

Why do these Australians outsource to the Philippines, and why might this be a good move for your company as well? Let’s talk about the benefits of offshoring to the Philippines and why this could be the perfect fit for your business.

Cutting Back Costs

The cost of living in the Philippines is significantly lower than in other Western countries. In fact, living costs may be up to half of what they are in Australia!

Obviously, this means that wages are also much lower than in other countries. Your company benefits from this arrangement due to the cost reductions of offshore workers. You’ll be getting the same tasks accomplished for as little as half of what it would cost you to employ someone in Australia!

Another reason that offshoring to the Philippines saves you money is due to the similar time zone. Since the working hours there are pretty much the same as in Australia, you won’t have to pay for a night shift. (We’ll talk more about the benefits of a similar time zone below!)

Plenty of Talent

Education is a high priority in the Philippines. In fact, the education system has been modeled after the United States and parts of Australia. In […]

By |March 14th, 2017|Offshore Outsourcing Philippines, Outsource SEO To The Philippines|Comments Off on Australian Companies: Why They Choose Offshoring to the Philippines

Philippine Outsourcing: All You Need to Know

For many years, India was the country that was known for outsourcing solutions. However, other Asian countries have started to rise up as new and advantageous opportunities for outsourcing. One of such countries is the Philippines.

When looking into business process outsourcing (BPO), you’ll see that this industry has been steadily increasing within the Philippines. It is currently the second largest contributor to GPD for the country. The Philippines serves as a resource for business process outsourcing for countries around the world, including the United States.

So why should you consider Philippine outsourcing, and what kind of services can you outsource to the Philippines? Let’s discuss these points in more detail.

Benefits of Philippine Outsourcing

·       Good Economic Situation

Continuous economic growth over the last few years has led to good projections for the future of the Philippines. Also, the good relationship between the Philippines and the United States creates an environment that supports further growth.

·       Language and Culture

The official languages of the Philippines are Filipino and English. Actually, the Philippines is one of the largest countries of English speakers. Beyond the fact that most Filipinos are fluent in English, their accent is known to be somewhat neutral. This is a huge advantage for customer service providers.

Along with the language, the culture of the Philippines is also conducive to outsourcing. The Philippines was colonized by the United States between the years 1899 and 1946. The influence that the United […]

By |March 14th, 2017|Offshore Outsourcing Philippines|Comments Off on Philippine Outsourcing: All You Need to Know

RightSourcing: What’s Right For Your Business?

Right sourcing (Rightsourcing) is about choosing the correct source to provide your required service. It’s a fairly contemporary term that has surfaced due to the rise and relevance of outsourcing, and what it really boils down to, is one simple question,

‘What is the right source for my business?’

It asks companies to consider whether they are best served hiring in-house (insource) or contracting to a 3rd Party (Outsource).The concept of rightsourcing ensures that every core business component is delivering the maximum value to your organisation.

Points to be considered when making such a decision are:

  • Cost savings
  • Quality
  • Expediency
  • Flexibility
  • Business transformation
  • Business focuses.

Outsourcing to a BPO company is the efficient practice of re-shifting those non-core processes from internal employees to external professionals (which requires a thorough business process analysis). These are those mandatory activities that requires a specialised eye but do not need to be undertaken in-house. It is extremely cost-effective, however it does not cut on quality. In an ideal case, you should see a spike in business performance.

Although it may still seem like a relatively new concept in the business world, the truth is, the concept of outsourcing isn’t all that revolutionary. Think about where your last car was manufactured, or what the label on your go-to sweater says. Just have a look at that coffee you’re drinking. I can tell you now, those coffee beans weren’t locally produced.

So, why is the concept of outsourcing so popular in 2017?  Because more and more, companies are looking to scale […]

By |February 23rd, 2017|General|Comments Off on RightSourcing: What’s Right For Your Business?

Best Philippines Business Process Outsourcing Services Provider

Outsourced is a leading IT Outsourcing company and business outsourcing provider in the Philippines that is known to provide a dedicated remote staff of the highest standards. Outsourced has provided staffing services to some of the worlds leading organisations and brands.

(more…)

By |February 16th, 2017|Philippines Business Process Outsourcing|Comments Off on Best Philippines Business Process Outsourcing Services Provider

Outsourcing SEO: Why You Should Be Doing It

outsourcing seoTo understand the value of outsourcing SEO, you need to understand the value of digital marketing.

How does SEO benefit you/your business?

The fact is, one successful post can reach thousands perhaps even millions of people. Particularly when it’s ranked high enough. For this reason; the reach and benefits of the Internet, companies are spending more of their marketing budget on online campaigns and SEO (search engine optimisation).

That’s also why it’s ranked number 2 in our top-10 in-demand workplace skills for 2017. 

So, your next question is:

How do I get my business to make its way to the top of the search listings and generate frequent traffic?

Amazingly, 65% of businesses admit getting leads and website traffic is a challenge.

That’s because traditionally, you would have two options:

  1. Devote some of your precious time to performing these tasks or,
  2. Hire an expensive in-house employee to take care of it for you.

The problem is, neither of these solutions provide you with great value.

SEO is an ongoing task that cannot be neglected. Particularly in the constantly evolving digital market. Skills need to be reassessed and honed regularly in order to keep up with the current trends and algorithms. If you’re managing your SEO as a side task, it most likely doesn’t have your full attention and you’re probably not going to be optimising and moderating your content. Not to mention, you’re losing valuable time on other more important duties and essentially, not being performance […]

By |January 17th, 2017|General, Offshore Outsourcing Philippines, Outsourcing Staff|Comments Off on Outsourcing SEO: Why You Should Be Doing It

Outsourced Review 2016 Annual Magazine

Click Here to view the Outsourced Review 2016 Annual Magazine.

CONTENTS:

  • Editor’s Note
  • Letter from the CEO
  • IT BPM Outsourcing Growth
  • Case Study: Genesys Telecommunications
  • Outreach: Project Pay It Forward
  • Events: Las Vegas Interop
  • ISO 9001 Quality Management
  • Meet the Team: Meet Michelle
  • Staff Testimonials: Meet Richard
  • Work Life Balance
  • Beach Summer Weekend Getaway
  • We are Family: It’s More Fun at Outsourced
  • Hawaiian Year End Party 2016

Click Here to view the Outsourced Review 2016 Annual Magazine.

By |January 9th, 2017|General, Philippines Offshore Staffing|Comments Off on Outsourced Review 2016 Annual Magazine

Happy client testimonials

Extension of our company

"We have been so happy with the people they have brought on board we have decide to expand the operation. This is testament to the flexibility and determination of the Outsourced team who have been more like an extension of our company rather than a 3rd party."

Incredibly helpful

"Outsourced have been an enormous support and very patient as we progress down the outsourcing path. They have integrated perfectly into our team and with all interactions with Outsourced staff we have found them to be incredibly helpful and accommodating."

High quality

"I want to stress that we have greatly appreciated the services of Outsourced, the service has been exemplary and the work high quality; the staff have been a pleasure to work with. We would like to retain an ongoing relationship with Outsourced."